Target Exclusive Holiday Eevee Squishmallow Coming November 1 for $24.99
Pokémon collectors will have a new Eevee plush to look for this holiday season, with Target listing a 14-inch Holiday Eevee Squishmallow as an exclusive release arriving November 1. The plush is priced at $24.99 and is part of Target’s holiday Squishmallows assortment. Target lists the collectible at 14 inches tall, 12 inches wide and 10 inches deep, with a weight of about 0.8 pounds. It is made from polyester and is recommended for ages 3 and up.
The biggest draw for Pokémon plush collectors is the exclusivity. Target identifies the release as a Target Exclusive, giving Eevee fans another retailer-specific Squishmallow to track down rather than a plush expected to receive a broad release across multiple chains. Target lists a November 1, 2026 street date for the Holiday Eevee. As of October 4, the product page is already live but shows the plush as out of stock, suggesting collectors may need to watch for inventory to appear closer to the official release date.
The Eevee Squishmallow arrives during an especially busy year for Pokémon merchandise as the franchise celebrates its 30th anniversary. CollectiblesNews.com has followed the anniversary rollout across a variety of retailers, including the rush surrounding Pokémon TCG: 30th Celebration products at Best Buy and the reveal of a special 30th Celebration Mewtwo promotional card.
Target has also been a major part of the anniversary activity. The retailer hosted a Pokémon 30th Anniversary Celebration event in September featuring giveaways and reported distribution of the Mewtwo promo card. The new Eevee Squishmallow gives Pokémon collectors another Target-exclusive item to watch as the anniversary year moves into the holiday shopping season.
The Target listing does not currently provide a longer product description or details about how widely the Holiday Eevee will be stocked from store to store. What it does confirm is a $24.99 price, 14-inch size, Target-exclusive designation and November 1 street date.