Evan Williams Brings Back College Football Bourbon Bottles for Six Schools

Evan Williams is bringing back its college football-themed bourbon bottles for the 2026 season, with six universities getting their own limited-edition designs.

The Evan Williams Single Barrel Bourbon Nation Collegiate Edition bottles are being released for Alabama, Ohio State, Oklahoma, Oregon, South Carolina and Syracuse. Each 750mL bottle contains a 2018 vintage of Evan Williams Single Barrel Bourbon and features school-specific packaging, including custom labels, university logos and wax in the school’s primary color.

The bottles began arriving in early August and are being sold mainly in the markets around each participating university. Select bottles are also available through the Evan Williams Bourbon Experience in Louisville. That regional approach gives the release a natural collecting angle. Fans near each school can pick up their local version, while anyone trying to put together all six designs will have a little more work to do. The bottles also include a commemorative hang tag tied to the Bourbon Nation campaign and college football season.

Evan Williams is once again using the collegiate bottles as part of a broader football push. The brand is continuing its partnership with ESPN broadcaster Molly McGrath and has added a new collaboration with Snapback Sports, which will bring its Snapback Saturdays tour to college football games during the season.

Snapback Sports is also scheduled to appear at Evan Williams Bourbon Nation tailgates at Alabama on October 10 and Oklahoma on November 14. The combination of school branding, different wax colors and limited regional availability gives each version a distinct look and makes the six-bottle lineup feel more like a set than a standard packaging promotion.

The 2026 Evan Williams Single Barrel Bourbon Nation Collegiate Edition bottles are available now in participating markets.