Chipotle Launching Limited-Edition Collectible Card Game Through Rewards Sweepstakes

Chipotle is turning its Chipotle IQ trivia promotion into a physical collectible for the first time with a new limited-edition card game available through a Chipotle Rewards sweepstakes.

The Chipotle IQ card game is inspired by the company’s interactive trivia experience and is designed for fans to play with friends and family while enjoying Chipotle. The physical card set features additional Chipotle trivia and will be available through what the company is calling the “Game Night Sweepstakes.”

From August 17 through August 31, Chipotle Rewards members in the United States can exchange 10 Rewards points for a chance to win the exclusive card game along with a Build Your Own Family Meal.

Chipotle described the release as its first-ever collectible card game. The card game is part of the 2026 return of Chipotle IQ, which will run from August 18 through August 20 for Chipotle Rewards members in the United States and Canada.

The promotion also introduces a new Silver Ticket Sweepstakes. Players who earn a perfect 5-out-of-5 score in Chipotle IQ may be randomly selected to receive one of 53 Silver Tickets. Each ticket includes a bonus question, and players who answer that question correctly will win free burritos for a year.

Chipotle is also introducing Daily Streaks, which reward players with bonus points and exclusive Chipotle Rewards badges for participating on consecutive days.

During the three-day Chipotle IQ event, the first 8,000 players each hour who answer all five questions correctly will receive a food reward. Hourly prizes include 5,000 buy-one-get-one free entrée offers, 1,500 free Cilantro Lime Sauce offers and 1,500 free Queso Blanco offers.

Players who answer four of five questions correctly can receive 25 Chipotle Rewards points while supplies last. Fans who score a perfect five but do not receive a food prize can earn 50 bonus points, also while supplies last.

Chipotle said up to 5 million Rewards points will be available each day. “Fans completed more than 1.8 million Chipotle IQ quizzes last year, nearly double the number completed in 2024,” Chipotle Senior Vice President of Brand Marketing Stephanie Perdue said.

Perdue said the addition of new challenges, rewards and the company’s first collectible card game is intended to give fans more ways to engage with Chipotle beyond its restaurants.

The limited-edition Chipotle IQ card game sweepstakes runs August 17 through August 31, while the online Chipotle IQ competition takes place August 18 through August 20.